Integrated Advertising, Promotion and Marketing Communications, CourseSmart eTextbook, 4/E
Kenneth E. Clow, University of North Carolina, Pembroke
Donald E. Baack, Pittsburg State University
ISBN-10: 0136079156 • ISBN-13: 9780136079156
©2010 • Prentice Hall • Electronic Book, 550 pp
Published 01/05/2009 • Out of Print

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