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Economics: Explore and Apply, Enhanced Edition
Ronald Ayers
Robert Collinge

ISBN-10: 0131463942
ISBN-13: 9780131463943

Publisher: Prentice Hall
Copyright: 2005
Format: Cloth; 832 pp
Published: 02/11/2004
Status: Out of Print

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Description

For two-semester courses in Principles of Economics.

This easy-to-read, accessible, macro-first principles text engages students with familiar real-world examples and applications that bring economics to life. The authors follow an Explore and Apply theme that shows students how economics is a part of their everyday lives, and how it can be a useful tool in making personal decisions and evaluating policy decisions. The Enhanced Edition contains more detail and more in-depth coverage of key economic concepts, expanded multiplier coverage, new coverage of crowding out, greater detail on exchange rates, and more extensive treatment of antitrust.

Features

Detailed graphs.

~Helps students understand the shift versus movement in curves, and makes these difficult topics understandable.

Do you incorporate critical thinking and writing in your course in effort to get students analyzing economics in the world today? If so, check out the Explore and Apply Section on Business Ethics in Ch 17 or in virtually any Explore and Apply section.

Current, real-world policy issues or events–Examined in the final section of every chapter under Explore and Apply.

~Enables students to evaluate both domestic and international topics with reference to the tools and concepts presented in the chapter.

Thinking Critically sections –Conclude each Explore and Apply.

~Promotes economic reasoning, and encourages students to develop their critical thinking skills.

Snapshots –Three brief applications of the concepts highlighted in each chapter.

~Allows students to pause and consider the concepts they have just learned.

QuickChecks –A brief question with answer found throughout each chapter.

~Gives students the opportunity to check their knowledge of a key concept before moving on to the next section.

New To This Edition

More-detailed graphs —The Enhanced Edition has added more detailed labeling of selected graphs.

~Helps students understand the shifts vs. movements in curves and make these difficult concepts understandable.

Additional Test Bank —A new 3rd Test Bank is now available, which adds additional questions to the already robust preexisting test banks.

~The test bank is written by the authors themselves for continuity with the text.

Chapter 1, The Economic Perspective —Now includes a stronger introduction to the role of government involvement in the economy.

~Students need to understand the role government plays in the economy to have opinions about our government and be educated voters and citizens.

Chapter 3, Demand and Supply —Has been updated to include a more thorough treatment of market demand and how it is derived, including new graphs to make the concepts clearer. In addition, there is now expanded coverage of how surplus and shortage move the market to equilibrium.

~This key concept in economics is now some of the clearest available, and promotes student comprehension in the early stages of the course .

If you like to emphasize Consumer and Producer Surplus with early coverage, take a look at Chapter 4, as well as, pages 79-99 in Ayers and Collinge.

Chapter 4, The Power of Prices —Offers strong and modern coverage of consumer and producer surplus. This chapter also includes coverage of marginal benefit and marginal cost.

~This change strengthens the connection to consumer and producer surplus so that it can be more easily understood.

Table of Contents

(NOTE: Each chapter contains Learning Objectives, a Summary, Key Terms, a 20 question Test Yourself section, at least 15 Questions and Problems, and for new exercises Working with Graphs and Data.)

I. A JOURNEY THROUGH THE ECONOMY.

1. The Economic Perspective.

2. Production and Trade.

3. Demand and Supply.

4. The Power of Prices.

II. MONITORING THE MACRO ECONOMY.

5. Measuring National Output.

5. Unemployment.

7. Inflation.

III. AGGREGATE SUPPLY AND AGGREGATE DEMAND.

8. A Framework for Macroeconomic Analysis.

9. Fiscal Policy and Short-Run Instability.

10. Aggregate Expenditures.

IV. INCENTIVES FOR PRODUCTIVITY.

11. Fiscal Policy in Action.

12. Economic Growth.

V. MONEY AND MONETARY POLICY.

13. Money, Banking, and the Federal Reserve.

14. Monetary Policy and Price Stability.

VI. MICROECONOMIC FOUNDATIONS.

15. Elasticity: Measuring Responsiveness.

16. Consumer Behavior.

17. The Firm and Production.

18. Costs and Profit-Maximizing Output.

VII. OUTPUT MARKETS.

19. Pure Competition.

20. Monopoly and Antitrust.

21. Oligopoly and Monopolistic Competition.

VIII. INPUT MARKETS.

22. Markets for Labor and Other Inputs.

23. Earnings and Income Distribution.

IX. MARKET FAILURE AND GOVERNMENT ACTION.

24. Public Goods, Information, and Regulation.

25. Externalities and Common Property Resources.

26. Public Choice.

X. THE GLOBAL ECONOMY.

27. Into the International Marketplace.

28. Policy Toward Trade.

29. Economic Development.

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Companion Website - Ayers
Ayers
©2005 | Prentice Hall | On-line Supplement; 0 pp | Live
ISBN-10: 0131503081 | ISBN-13: 9780131503083
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©2005 | Prentice Hall | On-line Supplement | Live
ISBN-10: 0131503111 | ISBN-13: 9780131503113
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EconUpdates Websites
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ISBN-10: 0131495879 | ISBN-13: 9780131495876

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Microeconomics TestGen
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©2005 | Prentice Hall | On-line Supplement; 0 pp | Live
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Micro Test Item File #3
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©2005 | Prentice Hall | Paper; 530 pp | Instock
ISBN-10: 0131502743 | ISBN-13: 9780131502741
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PH Grade Assist
Ayers
©2005 | Prentice Hall | On-line Supplement | Live
ISBN-10: 0131503111 | ISBN-13: 9780131503113
Online purchase price: $35.00More Info

Websites and online courses

Companion Website - Ayers
Ayers
©2005 | Prentice Hall | On-line Supplement; 0 pp | Live
ISBN-10: 0131503081 | ISBN-13: 9780131503083
More Info

PH Grade Assist
Ayers
©2005 | Prentice Hall | On-line Supplement | Live
ISBN-10: 0131503111 | ISBN-13: 9780131503113
Online purchase price: $35.00More Info

Other student resources

Micro Study Guide
Ayers & Collinge
©2005 | Prentice Hall | Paper; 544 pp | Instock
ISBN-10: 0131502751 | ISBN-13: 9780131502758
Net price: $35.00 (What's this?)More Info

Websites and Online Courses

Companion Website - Ayers
Ayers
©2005 | Prentice Hall | On-line Supplement; 0 pp | Live
ISBN-10: 0131503081 | ISBN-13: 9780131503083
More Info

PH Grade Assist
Ayers
©2005 | Prentice Hall | On-line Supplement | Live
ISBN-10: 0131503111 | ISBN-13: 9780131503113
Online purchase price: $35.00More Info

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