This text explores the field of experimental psychology from the standpoint of scientific methodology and methods of experimentation, rather than from specific content areas. It leads students step-by-step through the process of effectively completing statistical analyses for the major research designs used in behavioral research and emphasizes the mutual facilitation of pure and applied research and the wise application of effective research methods to benefit society.

• Requires no previous background in statistics:

  • Begins with the computation of an arithmetic mean and proceeds by explaining each step all the way through analysis of variance for factorial designs. Pg.___

• Presents broad coverage of research methodology — with special attention to:

  • Standard research designs — including two independent groups, factorial designs, and repeated-treatment designs. Pg.___

  • Single-subject research. Pg.___

  • Quasi-experimental designs. Pg.___

• Develops a broad perspective about where sound psychological research fits within areas of public interest as well as more generally within science. Pg.___

  • Suggests strategies for the solution of societal problems. Pg.___

• Gives special attention to ethics in human and animal research. Pg.___

• Discusses the use of computers in psychology from historical and contemporary perspectives. Pg.___

• Provides thorough guidance in the development of a research project —From conception to written form. Explains how to:

  • Formulate a researchable problem. Pg.___

  • Design research to test a hypothesis. Pg.___

  • Select the appropriate experimental or nonexperimental design to test the hypothesis. Pg.___

  • Control independent and extraneous variables to prevent and recognize confounding. Pg.___

  • Generalize, explain, and predict in psychology. Pg.___

• Lists objectives for each chapter. Pg.___

• Provides chapter-end summaries and critical thought questions. Pg.___

• Features a new one-column design throughout.

• Adds interim summaries that highlight major concepts and principles throughout each chapter.

• Introduces recent studies.

• Expands the section on Ethics.Pg.__

• Adds an appendix on the variety of journals in the field of psychology. Pg.__

• NEW—Features a new one-column design throughout.
• NEW—Adds interim summaries that highlight major concepts and principles throughout each chapter.
• NEW—Introduces recent studies.
• NEW—Expands the section on Ethics.Pg.__
• NEW—Adds an appendix on the variety of journals in the field of psychology. Pg.__

 1. An Overview of Experimentation.


 2. The Problem.


 3. The Hypothesis.


 4. The Experimental Variables and How to Control Them.


 5. The Research Plan.


 6. Experimental Design: The Case of Two Independent Groups.


 7. Experimental Design: The Case of More Than Two Independent Groups.


 8. Experimental Design: The Factorial Design.


 9. Correlations and Experimental Designs.


10. Experimental Design: Single-Subject (N=1) Research.


11. Quasi-Experimental Designs: Seeking Solutions to Society's Problems.


12. Generalization, Explanation, and Prediction in Psychology.


Appendix A: Statistical Tables.


Appendix B: Writing Up Your Experiment.


Appendix C: The Use of Computers in Research.


Appendix D: Ethical Principles in the Conduct of Psychological Research.


Appendix E: American Psychological Journals.


Appendix F: Answers to Problems.


Glossary of Terms, Statistical Symbols, and Statistical Equations.


References.


Index.

Research Methods / Experimental Methods  (Psychology)

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Allyn & Bacon Research Methods Study Site
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Contemporary Readings in Psychology: A New York Times Reader
Coats
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iClicker Classroom Response System
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Interactive Learning Companion for Introductory Psychology
Marin
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