Trades & Technology

For undergraduate/graduate courses in Technical Writing and Business Writing or wherever proposal writing must be learned.

Using real models, this applied text teaches students how to unite academic concepts with business formats to construct written proposals for any field. It demonstrates the core aspects of proposal writing that recur in different disciplines and in documents of different sizes, and enables students to understand the strategy involved in each.

• Over 50 examples throughout.

  • Provides students with numerous models that illustrate the tasks at hand and documents being discussed.

• Discussion of strategy.

  • Encourages students to think critically about what produces the best type of proposal in any field.

• Interviews with proposal creators.

  • Informs students about the writers' intentions, challenges, and goals so that they can understand the writers as real people producing real communication with practical effects.

• A look at the patterns behind the models.

  • Shows students the fundamentals involved in certain documents, and enables them to use these patterns for their own written presentation outlines.

• Detailed review section.

  • Serves students with a helpful writing aid that covers the technical basics of proposal construction.

• Chapter-end review sections—Links its material to that of other chapters.

  • Gives students the opportunity to practice and apply what they have learned.

• Consistent chapter organization.

  • Supplies students with questions about the featured task, the documents that answer the requirements of that task, advice on how to construct this type of proposal, study questions, and a review of proposal patterns.

1. Lessons from Business: Basic Types of Proposal Writing.


2. Proposals on Campus.


3. Further Lessons from Proposals in the Workplace.


4. Crafting the Long Proposal: Some Examples.


5. Grant Proposals: Some Suggestions.


Appendix. A Review of Technical Writing.

Proposal Writing (Technical Communication for Trades & Technology)

View a Sample Chapter PDF:

Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students, contact your Pearson Higher Education representative for pricing and ordering information.

Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students, browse our available packages below, or contact your Pearson Higher Education representative to create your own package.

• Package ISBN-10: 0131729802 | ISBN-13: 9780131729803
  ©2003 | Instock | Suggested retail price: $47.20 | Buy from myPearsonStore
  This package contains:
• Proposal Writing Across the Disciplines, 1/E
  Holloway | ©2003 | Prentice Hall | Paper; 186 pages
  
• Roget's College Thesaurus in Dictionary Form, The New American, Revised and Enlarged Edition, 1/E
  Roget | ©2002 | Longman | Paper