Prentice Hall

Business



Database Design and Development: A Visual Approach
Raymond Frost, Ohio University
John Day, Ohio University
Craig Van Slyke, University of Central Florida

ISBN-10: 0130351229
ISBN-13: 9780130351227

Publisher: Prentice Hall
Copyright: 2006
Format: Paper; 528 pp
Published: 10/24/2005

Suggested retail price: $136.00
Buy from myPearsonStore



For the intro database course where you want students to learn how to design rather than just manipulate relational databases.

 

The text that balances database theory, business problem solving, and hands-on-practice.  This book prepares student for the workplace without sacrificing rigorous academic theory. 

The text that balances database theory, business problem solving, and hands-on-practice.  This book prepares student for the workplace without sacrificing rigorous academic theory. 

How do you move from theory to application?  Do you find students respond better to texts with more visual, step-by-step illustrations?

Visual Approach

  • Students are taught to visualize the output prior to designing a database.  The examples are all well illustrated with multiple diagrams.  The diagrams appeal to the visual learner and allow visual comparisons between each step in the design or query.

What software packages do you use? Do you use different software platforms to illustration the key database applications?

Practical Multi-Platform Implementation

  • Entire chapters on Oracle, SQL Server, and MS Access development environments all provide visual interfaces to create and query tables.  This allows faculty to tailor use of the book to their environment without developing new materials. 

OTHER POINTS OF DIFFERENTIATION

How do you emphasize that databases are the main engine behind e-commerce sites?

Extensive Use of E-Commerce Examples

  • The Web builds interest since it is a natural attention draw.
  • The rapid development of e-commerce means that there are real businesses online.  Students can experience real business problems rather than sanitized examples often found in textbooks.
  • Businesses do not reveal their database design—students see only the front-end application for the database.  This challenges them to reverse engineer the underlying database by looking at the requirements of the front-end application—a true exercise in critical thinking.

Do you use Visual Studio or ASP.NET?

Visual Studio/ASP.NET

  • Databases are inevitably part of a larger system with multiple front end applications.  To speed application development we highlight Visual Studio/ASP.NET 2.0 so students are able to write application with little or no code. 

Do you evaluate the quality of in-text student resources in the text?

PEDAGOGICAL FEATURES:

  • Conceptual focus: In each chapter we review several database concepts and then show how to design and implement using those concepts.
  • Learning objectives: Each chapter begins with a list of objectives that, after studying the chapter, students should be able to accomplish. Given our active learning preference, the objectives are behavioral in nature.
  • Multiple diagrams in each chapter: We show actual database tables to provide an example of the concept under review. The captions under the diagrams provide a useful visual review.
  • Chapter summaries: Each chapter ends with a summary of its contents. While these summaries capsulize the chapter guts, they were not created so that students can read them in lieu of the chapter content.
  • Key concepts and terms: Also at the end of each chapter is a list of important terms and concepts in the chapter. This will assist the student in checking for understanding.
  • Review questions, discussion questions and design exercises: The review questions at the chapter end are aimed to facilitate recall of chapter concepts. The discussion questions are geared toward higher levels of learning such as synthesis and evaluation. The design questions integrate all levels of learning in a problem based format.

Chapter 1: The Role of Databases in Electronic Business

Chapter 2: Relational Theory

Chapter 3: Conceptual Design

Chapter 4: Normalization

Chapter 5: Advanced Database Designs

Chapter 6: Creating Databases with Oracle Using SQL

Chapter 7: Retrieving Data with Oracle

Chapter 8: Creating Databases with MicrosoftAccess

Chapter 9: Retrieving Data with Access

Chapter 10: Creating a Database with SQL Server

Chapter 11: Retrieving Data with SQL Server

Chapter 12: Accessing Database Data from the Web

Chapter 13: Manipulating Database Data from the Web

 

Give your students a choice! PearsonChoices products are designed to give your students more value and flexibility by letting them choose from a variety of text and media formats to best match their learning style and their budget.

Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students, see the Packages tab.

    CourseSmart Textbooks Online is an exciting new choice for students looking to save money. As an alternative to purchasing the print textbook, students can subscribe to the same content online and save up to 50% off the suggested list price of the print text. With a CourseSmart etextbook, students can search the text, make notes online, print out reading assignments that incorporate lecture notes, and bookmark important passages for later review. For more information, or to subscribe to the CourseSmart eTextbook, visit www.coursesmart.com.

     

  • 0132205378Database Design and Development: A Visual Approach, CourseSmart eTextbook
    Frost, Day & Van Slyke
    © 2006 | Prentice Hall | On-line Supplement; 528 pages | Instock
    ISBN-10: 0132205378 | ISBN-13: 9780132205375
    URL: http://www.coursesmart.com
    Brief Description | Buy from myPearsonStore

Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students, browse our available packages below, or contact your Pearson Higher Education representative to create your own package.



Copyright ©2008 Pearson Education. All rights reserved. Legal Notice | Privacy Policy | Permissions