EMS & Fire Science (Brady)

Practical hands-on introductory text offering critical information to become an effictive Public Information Officer.  The material presents techniques which are adapatble to the National Incident Management System's Joint Information Systems concepts.  The text provides an historical overview of Public Information, and covers a wide variety of media outlets including: Print, Electronic, Broadcast (Radio and Television) and Web-based media. 

• Chapter Introductions
• Objectives
• Case Studies
• Key Terms
• Chapter Summaries and Review Questions
• Instructor's Resource Package includes Instructor's Manual and Instructor Support Slides created in PPT

First edition text.

Introduction

Acknowledgements

Chapter 1: Introduction to the Public Information Officer

Chapter 2: The Needs of the Media

Chapter 3: The Interview

Chapter 4: Writing Skills for the Public Information Officer

Chapter 5: Critical Incident Stress and the Public Information Officer

Chapter 6: Crisis Communication and the Emergency Public Information

Chapter 7: Speaking to Groups

Chapter 8: Marketing Your Agency

Chapter 9: Case Studies in Public Information

Chapter 10: Legal Issues Facing a Public Information Officer

References

Glossary

Index

Continuing Education (Emergency Medical Services (Brady))

Phil Politano has worked as an award winning public information officer, field paramedic, field training officer and college professor. He is currently working for the U.S Department of Homeland Security’s Federal Emergency Management Agency as a training specialist. Phil has a bachelor’s degree in emergency management from State University of New York Empire College and has been a certified paramedic since 1987.  Working as a journalist, field paramedic, and public information officer, as well as training incident command teams and emergency managers, provides Phil with a unique perspective into the real world facing today’s emergency personnel. His passion for building strong relationships with local media perhaps contributed to his being recognized by the Syracuse Press Club as News Source of the Year twice — the only person to have earned that distinction. Phil has spoken at local, state and national conferences on the subject of media relations and public information. Phil now resides in Hanover, PA with his wife Carol, their dog Casey and father-in-law Frank Engelhardt. His hobbies include model railroading and traveling in the family motor home.

Offering practical, proven ideas and techniques that are applicable in today's rapidly changing media environment, Public Information Officer 1e serves as a reference guide for students and professionals alike.  The material in this text covers the development and implementation of effective media relations and positive community strategies, the roles and responsibilities of a PIO and the legal aspects of the job.  Being the only member to twice receive the the prestigious "Best News Source" award from the Syracuse Press Club, the author brings more than a decade of experience in the field of public information to present a logical and comprehensive text that can be used in a formal education setting, as in-service training for public safety professionals and as career classes for executives and administrators of government and non-government entities.

View a Sample Chapter PDF:

• Instructor's Jump Kit
  Brady
  © 2009 | Prentice Hall | CD-ROM Only | Estimated Availability: 05/01/2009
  ISBN-10: 0135010764 | ISBN-13: 9780135010761
  
  
  

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• Public Information Officer, CourseSmart eTextbook
  Politano
  © 2009 | Prentice Hall | Electronic Book; 240 pages | Instock
  ISBN-10: 0135039312 | ISBN-13: 9780135039311
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