Prentice Hall
Business
ISBN-10: 0131727982
ISBN-13: 9780131727984
Publisher: Prentice Hall
Copyright: 2007
Format: Paper; 160 pp
Published: 05/24/2006
Suggested retail price: $37.33
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For any course that deals with career search/assembling career portfolio.
O’Rourke provides students with a complete guide to assembling a career portfolio.
For any course that deals with career search/assembling career portfolio.
O’Rourke provides students with a complete guide to assembling a career portfolio.
Q. How do you assess your student’s potential for professional employment?
Chapter One, “Assessing Yourself”, provides your students with a copyrighted, classroom-test assessment tool called Personal Profile and Career Planning allowing them to assess their skills.
Q. How do you demonstrate developing a personal statement?
Chapter 2, “Your Personal Statement”, provides students guidance to create their own personal statement, as well as providing actual examples of student personal statements.
Q. How you cover the importance of resume writing?
Chapter 3, “Your Resume”, discusses the role resumes play in securing interviews. It also provides students with many, authentic graduate and undergraduate resumes to use for reference.
Q. What other documents do you cover in your course?
Chapter 4 covers other correspondence student may have with potential employers, including letters of application, letters of acceptance, and other forms of communication.
Q. How do you cover technology as it relates to career search?
NEW! Chapter 6, “Marketing Yourself Online”, contains updated coverage on how to best market yourself on the internet.
Q. How do you bring current issues in job search into your course?
O’Rourke contains three cases studies that cover such topics as the recruiting processes of Fortune 500 companies and the ethics involved in resume writing.
Q. How do you cover technology as it relates to career search?
NEW! Chapter 6, “Marketing Yourself Online”, contains updated coverage on how to best market yourself on the internet.
Introduction
What this book is about . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . i
Assembling a Career Portfolio . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . ii
Chapter One: Assessing Yourself
Daydreaming as a way of identifying your goals . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1
Developing a Personal Profile . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 2
The role of your Personal Profile and Career Planning Guide . . . . . . . . . . . . . . . . . . . . . . 3
Developing your Career Planning Guide . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3
Using your Personal Profile and Career Planning Guide . . . . . . . . . . . . . . . . . . . . . . . . . . 4
Classroom projects . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 5
Personal Profile and Career Planning Guide . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 7
Chapter Two: Your Personal Statement
What it looks like . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 9
Your writing style . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
How to begin . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Writing the first draft . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Revise, revise, revise . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 11
Sample personal statement . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 13
Chapter Three: Your Resume
What is a resume? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 15
The keys to effective resume writing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16
What are employers looking for? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 16
Writing a resume that works . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 18
What should a resume contain? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 19
What to avoid in your resume? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 21
Remaining honest and truthful . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22
Non-traditional formats . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23
Classroom projects . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
Chapter Four: Employment Correspondence
What is a cover letter? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 27
Writing a cover letter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 28
Your list of references . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 31
Follow-up, thank-you letters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 32
Chapter Five: Researching the Companies You Most Want to Work for
Beginning your research . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 35
Preparing for your interview with useful information . . . . . . . . . . . . . . . . . . . . . . . . . . . 36
Finding business information on the Internet . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 38
Selecting an Ethical Employer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 42
Chapter Six: Marketing Yourself Online
Getting hired by getting wired . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46
What to avoid in online job hunting . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 48
Classroom projects . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 49
Chapter Seven: Interviewing for a Job
Goals of an interview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 51
Planning for an interview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 52
What are interviewers looking for? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 52
What turns interviewers off? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 53
Mock interviews . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 56
Telephone interviews . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 57
Case interviews . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 58
Behavioral-based interviews . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 59
Getting ready for the real thing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 61
Chapter Eight: The Day of the Interview
Interview objectives . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 63
What to wear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 63
What not to wear . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 64
What to bring with you . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 65
Greeting skills . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 66
Nonverbal skills . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 66
Listening skills . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 67
Being on the mark when you’re on the spot . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 67
What not to say in an interview . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 68
Questions you should be prepared to answer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 69
Questions you do not have to answer . . . unless you want to . . . . . . . . . . . . . . . . . . . . . 71
Handling illegal or unethical questions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 72
Questions you might want to ask . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 72
Wrap-up skills . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 73
Chapter Nine: When You’re Offered a Job
Accepting an offer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75
Declining an offer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 75
Asking for an extension . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 76
Negotiating the terms of an offer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 76
What if you don’t hear from them? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 78
A final thought . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 79
Case Study #1:
Looking for work after graduation: One woman’s story . . . . . . . . . . . . . . . . . . . . . . . . . 81
Case Study #2:
The Recruiting Process at Ford Motor Company . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 83
Case Study #3:
The Ethics of Resumes and Recommendations:
When Do Filler and Fluff Become Deception and Lies? . . . . . . . . . . . . . . . . . . . . . . . . . 87
References . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 91
Appendix A:
Letters of Application/ Cover Letter . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 95
Appendix B:
Thank-You Letters and Letters of Acceptance . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 105
Appendix C:
Undergraduate Resumes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 115
Appendix D:
Graduate Resumes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 127
Introduction to Business [SUPPLEMENTAL/VALUE PACK ITEMS] (Introduction to Business)
Business Communication [SUPPLEMENTARY / VALUEPACK ITEMS] (Business Communications)
Managerial Communication [SUPPLEMENTARY / VALUEPACK ITEMS] (Business Communications)
- Mastering Business Communication: Perils of Pauline Version 1.1
Active Learning Technologies
© 2002 | Prentice Hall | CD-ROM Only | Instock
ISBN-10: 0130096512 | ISBN-13: 9780130096517
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