Prentice Hall

Student Success & Career Development



Building Cultural Intelligence (CQ): Nine Megaskills (Neteffect Series)
Richard D. Bucher

ISBN-10: 013173895X
ISBN-13: 9780131738959

Publisher: Prentice Hall
Copyright: 2008
Format: Paper; 288 pp
Published: 07/19/2007

Suggested retail price: $26.00
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This book on cultural diversity is suited for general courses across the disciplines (i.e. cultural diversity, human relations, freshman seminar/orientation, counseling, communications, sociology, psychology, business, health and human services, diversity in organizations, theology, education, management) as well as more specific ones (hospitality management, racial and ethnic relations, customer service, culturally competent health care, managing diversity, teaching diverse populations).

 

The text treats cultural intelligence as something we can learn, develop, and manage ourselves.  Readers will develop nine megaskills; skills they can take with them and use at work, at home, abroad, or in any setting where cross-cultural awareness, understanding, and interaction is necessary.  These nine megaskills include:  understanding my cultural identity; checking cultural lenses; global consciousness; shifting perspectives; intercultural communication; managing cross-cultural conflict; multicultural teaming; managing bias; understanding the dynamics of power.

 

Highly interactive, promotes critical thinking, reflection, and application.  Includes self-assessments.  Specific performance skills at the beginning of each chapter enable readers to focus on certain competencies they will develop.  By building these skills, readers will leverage cultural differences and become a much more valued employee.  Throughout the text, research and theory is discussed, specifically with regard to culture and its impact on who we are, how we view ourselves and others, and how we relate in a variety of ways.  For additional resources, please visit http://diversityconsciousness.com, or link out to the Greater Baltimore Committee Member News section of their Web site at http://www.gbc.org/News.aspx?id=910.

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Where Am I Now?  Self-assessment questions related to each megaskill. (Ex. pg. 54-55)

  • Allows reader to become more aware of his or her skill level with regard to each megaskill.  Furthermore, assessment provides reader with feedback on what areas of cultural intelligence require more attention and work, and one’s success in building certain skills over time.

Megaskill Performance Skills.  In each chapter, learners will focus on developing a set of competencies related to each of the nine megaskills.  These competencies or “building blocks” appear at the beginning of each chapter. (Ex. pg. 51)

  • By acquiring and applying knowledge in each chapter, the reader develops a subset of specific competencies related to each megaskill.  For example, the megaskill “checking cultural lenses” includes a number of building blocks such as “understanding the impact of cultural lenses,” “identifying different cultural truths,” and “respecting a variety of cultural lenses."

CQ Applied.  Examples of people who have successfully put cultural intelligence to work on their jobs. (Ex. pg. 63)

  • Shows how CQ brings about bottom-line results.

Your Turn.  Questions asked of readers, encouraging reflection on issues being addressed. (Ex. pg. 62, 63, 65)

  • By being active learners and applying the material to their own lives, readers develop greater awareness and understanding.

To Learn More.  Provides readers with Internet links as well as other activities to expand their cultural intelligence. (Ex. pg. 60)

  • Allows readers to explore other sources of information, perspectives, and assessments; providing additional insight into their own CQ.

Did You Know?  Data from studies, the Census, and other sources provide clarification and support for issues related to cultural intelligence. (Ex. pg. 55)

  • Provides compelling data that underscores the importance of CQ.

Reflect Before Reading.  Prepares learners for what they are about to read. (Ex. pg. 51)

  • Helps learners focus, stirs interest, and enhances comprehension.

A Look Back: I Have Learned.  A summary at the end of each chapter, outlining major points the reader should have learned. (Ex. pg. 74)

  • Provides a review of the chapter, reinforces learning.

Individual Action Plan (IAP).  IAP asks the reader to focus on improving a specific skill discussed in the chapter.  In addition, it asks reader to state strategies for developing this skill, what s(he) will do, possible obstacles, necessary resources, and means of assessment. (Ex. pg. 74-75)

  • IAP reinforces the idea that there is no single “blueprint” for building CQ.  Self-directed learners take ownership for building their own CQ by specifying personal objectives, planning strategies to meet those objectives, and holding themselves accountable.

Bottom Line.  Each chapter concludes with a discussion of each megaskills’ impact on the bottom line. (Ex. pg. 74)

  • Too often, CQ megaskills are viewed as desirable but not absolutely necessary.  This feature succinctly explains why each megaskill is critical to success on an individual and organizational level.

  1. Cultural Intelligence (CQ): An Overview        
  2. CQ Megaskill:  Understanding My Cultural Identity          
  3. CQ Megaskill:  Checking Cultural Lenses         
  4. CQ Megaskill:  Global Consciousness
  5. CQ Megaskill:  Shifting Perspectives
  6. CQ Megaskill:  Intercultural Communication
  7. CQ Megaskill:  Managing Cross-Cultural Conflict
  8. CQ Megaskill: Multicultural Teaming     
  9. CQ Megaskill:  Dealing with Bias
  10. CQ Megaskill: Understanding the Dynamics of Power

Building Cultural Intelligence(CQ): Nine Megaskills

Building Cultural Intelligence is a must read for any course that emphasizes cultural awareness and understanding, human interaction, and cultural communication among diverse populations.  This practical, engaging, and interactive text promotes critical thinking and skills development.

 

Bucher presents cultural intelligence as a skill we can learn, develop, and manage.  He focuses on nine specific megaskills readers can use at work, home, and abroad to promote cross-cultural understanding.  Each chapter offers a number of diverse learning aids, including self-assessments.  Each megaskill supplies building blocks through specific competencies.  These nine megaskills are:

  • Understanding cultural identity
  • Checking cultural lenses
  • Global conciousness
  • Shifting perspectives
  • Intercultural communication
  • Managing cross-cultural conflict
  • Multicultural teaming
  • Managing bias
  • Understanding the dynamics of power

Research and theory are discussed throughout, specifically with regard to culture and its impact on who we are, how we view ourselves and others, and how we relate in a variety of ways.  The relevance to employment and career goals, focus on critically important skills, and inclusiveness are all strengths of this text that will give students the edge in any environment.  

View a Sample Chapter PDF: /samplechapter/013173895X.pdf

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