Business

For introduction to business courses or international business, and multicultural business communications courses at the undergraduate level and beyond.

As a result of increasing relationships with individuals whose culture is different from our own, our communication challenges grow proportionately greater. The purpose of this text is to make it easier and more effective for workplace professionals to speak, write, interview, or meet with other professionals whose cultural backgrounds differ from their own.

• Offers one straightforward, strategic model for effective business communication. Pg.___

• Applies to writing, speaking, interviewing, and small group interaction. Pg.___

• Enables the reader to identify and effectively communicate with a culturally diverse audience. Pg.___

• Covers gender issues in conjunction with diverse cultures. Pg.___

1. The CrossTalk Communication Model.


2. What if Your Audience is a Man or a Woman with Roots in a European Culture?


3. What if Your Audience Has Roots in the African Culture?


4. What if Your Audience Has Roots in the Asian Culture?


5. What if Your Audience Has Roots in the Latino Culture?


Appendices.


Bibliography.

Business Communication [INTERCULTURAL BUSINESS COMMUNICATION] (Business Communications)
Intercultural Business Communication (Business Communications)

View a Sample Chapter PDF:

• Mastering Business Communication: Perils of Pauline Version 1.1
  Active Learning Technologies
  © 2002 | Prentice Hall | CD-ROM Only | Instock
  ISBN-10: 0130096512 | ISBN-13: 9780130096517
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Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students, contact your Pearson Higher Education representative for pricing and ordering information.

Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students contact your Pearson Higher Education representative.