Appropriate as a supplement to any undergrad/graduate course in Hospitality or for a capstone course.

This unique case studies book draws from a broad range of hospitality and business examples. It will appeal to anyone who teaches in the Hospitality Curriculum either as a stand alone or supplementary text.

• This case study book addresses management issues at the operational and strategic levels. Pg.___

• Each case includes financial information, either in the form of text, tables, or charts. Pg.___

• The cases are written from several different perspectives; including management, owner, franchise, and guest's perspectives. Pg.___

I. INTRODUCTION.

II. FOOD & BEVERAGE OPERATIONS.

III. LODGING OPERATIONS.

IV. FOOD & BEVERAGE WITHIN LODGING OPERATION.

V. MULTI-DIMENSIONAL HOSPITALITY OPERATIONS.

Front Office Operations (Travel & Tourism)
Hospitality Sales and Marketing (Hospitality)

View a Sample Chapter PDF:

Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students, contact your Pearson Higher Education representative for pricing and ordering information.

Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students contact your Pearson Higher Education representative.