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Race/Gender/Media: Considering Diversity Across Audience, Content, and Producers
Rebecca Ann Lind, University of Illinois at Chicago

ISBN-10: 0205344194
ISBN-13: 9780205344192

Publisher: Allyn & Bacon
Copyright: 2004
Format: Paper; 384 pp
Published: 08/14/2003

Suggested retail price: $80.40
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Race/Gender/Media contains 44 readings that help students to think critically about issues of race and gender in the media.

The readings address a multitude of topics in three major sections—Production, Content, and Audience—and approach the matter of race and gender in the media from rhetorical, social scientific, and critical/cultural perspectives. The author places a strong emphasis on introducing the material in the text and orienting the student to the content through overviews, context-specific introductions, and descriptions of each reading.

  • “It's Your Turn” feature at the end of every reading includes discussion questions and activities to encourage students' active engagement in the material.
  • Introductory paragraphs that begin each reading help set the stage for the material to follow, facilitating student involvement and understanding.
  • Introductions to the three main sections of the book help frame each section and highlight the relationships among the readings.
  • Relevant books, articles, and web resources are provided in the text's appendix.



Preface.


1. Laying a Foundation for Studying Race, Gender, and the Media.

I. AUDIENCES.

2. Considerations of Media Effects.

The Social Psychology of Stereotypes: Implications for Media Audiences (or, What are Stereotypes, Where Do They Come From, and How Do They Affect Us?), Bradley W. Gorham.

All I Really Needed to Know (About Beauty) I Learned by Kindergarten: A Cultivation Analysis, Susannah R. Stern.

Global Media/Local Meanings, Larry Nathan Strelitz.

Body Image, Mass Media, Self Concept, Michelle A. Wolf, Sandy Nichols, & Dave Decelle.

3. Audience Reception, Use, and Interpretation of Media Content.

“Why Don't You Act Your Color?”: Pre-Teen Girls, Identity, and Popular Music, Pamela J. Tracy.

Consuming Ethnic Media, Constructing Ethnic Identities, Shaping Communities: A Case Study of Greek Cypriots in London, Myria Georgiou.

“Women Who Look Like Me”: Cultural Identity and Reader Responses to African American Romance Novels, Gwendolyn E. Osborne.

Arguing Over Images: Native American Mascots and Race, C. Richard King.

The Relevance of Race In Interpreting A TV News Story, Rebecca Ann Lind.

Crossing the Lines of Gender and Color: Viewers Respond to Fires in the Mirror, Rob Baum

Bamboozled?: Audience Reactions to a Spike Lee Film, Dwight E. Brooks & George L. Daniels.

II. CONTENT.

4. General Considerations and Overviews of Media Content.

“The More You Subtract the More You Add”: Cutting Girls Down to Size in Advertising, Jean Kilbourne.

Favoritism and Identity in the Mediation of Sports, Susan Tyler Eastman.

Interpreting Media Representation at the Intersections of White and Christian Supremacy, Jaideep Singh.

Fears of Difference and Miscegenation: Pro-Segregation Arguments from the 1950s to Today, Thomas A. Moriarty.

5. Journalistic Issues: News, Public Affairs, Sports Content.

Racialized Portrayals of Reporters and Criminals on Local Television News, Travis L. Dixon.

The Face of the Front Page: A Content Analysis of U.S. Newspapers, Cynthia M. Lont & M. Junior Bridge.

“Outwhiting the Whites”: An Examination of the Persistence of Asian American Model Minority Discourse, Chiung Hwang Chen.

Race, Gender, and the O.J. Simpson Case: How the Media “Framed” O.J., Tom Grochowski.

Framing Feminism, Rebecca Ann Lind & Colleen Salo.

Gender and Sport Media: Sexual Difference and SI for Kids, Marie Hardin, Kristi Walsdorf, Susan Lynn, & Brent Hardin.

6. Film.

Race, Hierarchy, and Hyenaphobia in The Lion King, Naomi R. Rockler.

Destructive and Constructive Characterizations of Women in Disney's “Mulan.” Katherine E. Bartnett.

Savages, Swines & Buffoons: Hollywood's Selected Stereotypes of the Japanese, Germans, and Italians During World War II, Ralph R. Donald.

Hip-Hop Sees No Color: An Exploration of Privilege and Power in “Save The Last Dance,” Leslie A. Grinner.

7. Entertainment Television.

Color TV? Diversity in Prime Time TV, Joan L. Conners.

Talking about Racism on the “Oprah Winfrey Show,” Janice Peck.

Masculinity and Race in Media: The Case of the Homicide Detective, Erin MacDonald.

8. Music.

Eminem in Mainstream Public Discourse: Whiteness and the Appropriation of Black Masculinity, Jon B. Martin & Gust A. Yep.

From Rico Suave to Livin' La Vida Loca: A Decade of Evolution for Latino Pop Star Images, Fernando Delgado & Bernadette Marie Calafell.

“Music to Riot By”: Calls to Racial Violence in the Oi! Music Scene, Jody M. Roy.

9. New Media.

Pixel Pinups: Images of Women in Video Games, Nina B. Huntemann.

Cyber-Hate and the Disinhibiting Effects of Anti-Gay Speech on the Internet, Cynthia A. Cooper.

10. Representations of Male-Female Relationships.

Relationship Self-Help Books, Social Expectations, and Feminism, Felicia J. Slattery.

Pornography in a Pornographic Culture: Eroticizing Domination and Subordination, Robert Jensen & Gail Dines.

III. PRODUCTION.

11. Producing Documentary and Entertainment Programming.

“Who Is the Market for This Film?” The Politics of Distributing “Mixing Nia,” Ralina Landwehr Joseph.

Barricaded Intersections: “Any Day Now” and the Struggle to Examine Ethnicity AND Gender, Amanda D. Lotz.

Locating Butch in “Out of Bounds:” Female Football Players, Expressions of Masculinity, and Participatory Cinema, Cynthia Conti.

The “Tom Joyner Morning Show:” Activist Urban Radio in the Age of Consolidation, George L. Daniels & Dwight E. Brooks.

12. Blurring the Lines: The Audience as Producer.

“Are You a 'Real' Female?”: Gender and Authenticity in “Asheron's Call,” Nora Madison Thompson & Jonathan T. Church.

Performing Masculinity, Revisioning Sexuality: Adult Internet Video Sites, Marjorie Kibby & Brigid Costello.

13. Employment Issues: Working in/for the Media.

The Changing Status of Women in Television and Radio News, Vernon A. Stone.

Women in British Broadcasting: An Examination of Perceived Opportunities and Constraints, Rebecca Ann Lind.

The Wedding March: From Elite to Egalitarian, Tina Lesher.

14. Epilogue: Concluding Thoughts, Additional Resources.

Contributors.

Appendix: Alternate Tables of Contents.

Back Cover Copy: Race/Gender/Media contains 44 different readings that help students to think critically about issues of race and gender in the media. The readings address a multitude of topics in three major sections: Production, Content, and Audience, and approach the matter of race and gender in the media from rhetorical, social scientific, and critical/cultural perspectives. The author places a strong emphasis on introducing the material in the text and orienting the student to the content through overviews, context-specific introductions, and descriptions of each reading.

Features

  • “It's Your Turn” feature at the end of every reading includes discussion questions and activities to encourage students' active engagement in the material.
  • Introductory paragraphs that begin each reading help set the stage for the material to follow, facilitating student involvement and understanding.
  • Introductions to the three main sections of the book help frame each section and highlight the relationships among the readings.
  • Relevant books, articles, and web resources are provided in the text's appendix.

View a Sample Chapter PDF:

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