ISBN-10: 0205467024
ISBN-13: 9780205467020
Publisher: Allyn & Bacon
Copyright: 2007
Format: Paper; 512 pp
Status: Temporarily out of stock
This item has been replaced by Communication: Principles for a Lifetime (with MySpeechLab), 3/E .
Communication helps students see the relationships among the concepts, skills, theories, and contexts of communication by anchoring all discussion around five fundamental communication principles.
Written by experienced and highly regarded textbook authors and teachers, Communication: Principles for a Lifetime provides students with all the theory and skills necessary in the introductory course–in a manner that will help them to apply what they learn throughout their lives. Understanding that the challenge in any basic communication course is teaching students the myriad of skills, principles, and theories without overwhelming them, Beebe/Beebe/Ivy emphasize five key principles of communication throughout their book:
- Be aware of your communication with yourself and others.
- Effectively use and interpret verbal messages.
- Effectively use and interpret nonverbal messages.
- Listen and respond thoughtfully to others.
- Appropriately adapt messages to others.
- Pentagon model and icon—introduced in Chapter 1 and appearing on the inside cover and in the margins throughout the book—visually illustrate and help students see how text material relates to the five communication principles.
- “Ethics and Communication” box in every chapter emphasizes ethical principles and encourages students to explore ethical issues.
- “Technology and Communication” box in every chapter presents new, cutting-edge information about the increasingly important role of communication in society.
- “Diversity and Communication” box in every chapter enriches students’ understanding about the role of diversity in communication.
- “Developing Your Speech Step by Step” boxes in the presentational unit illustrate one student’s path toward creating and delivering an effective speech.
- “On the Web” boxes in every chapter point to websites where students can find Internet information to enrich their study of communication.
- “Principles for a Lifetime: Enhancing Your Skills” summaries highlight the connection between chapter topics and the five communication principles.
- Pedagogy includes:
- Learning objectives and chapter outlines
- Opening quotation and work of art
- Boldface terms and marginal glossary
- “Recaps” (periodic internal summaries of key sections)
- Photographs, diagrams, and cartoons
- “Summary” (a quick review of the chapter)
- “Discussion and Review” (chapter-end questions)
- “Developing Your Skills: Putting Principles into Practice” (chapter-end activities)
-
- A new emphasis on communication skills is linked with the trademark communication principles theme in the end-of-chapter feature called “Principles for a Lifetime: Enhancing Your Skills”–now in every chapter. An annotated version of the Principles Pentagon, inside the front cover, reinforces the theme.
- New and expanded coverage of technology and communication throughout looks at how technology influences the way we communicate with others. A new appendix also features a discussion of mediated communication.
- A new emphasis on ethical communication includes expanded coverage in Chapter 6 and a newly revised interactive ethics feature, “Ethics and Communication,” where students consider ethical scenarios and answer questions that reveal their own ethical views.
- A new feature in the Presentational Speaking section, “Developing Your Presentation Step by Step,” illustrates one student’s path through speech creation and delivery.
- The accompanying MySpeechLab includes integrated video clips of selected speeches so students can see examples of the communication principles in action.
- Thuroughly updated research and content keeps students up-to-date on the latest information in the field.
I. PRINCIPLES OF COMMUNICATION
1. Foundations of Human Communication.
Communication Defined.
Communication Competence
The Message Should Be Understood
The Message Should Achieve Its Intended Effect
The Message Should Be Ethical
 Ethics and Communication: What Are Your Sources of Ethical Influence?
Why Study Communication?
To Improve Your Employability
To Improve Your Relationships
To Improve Your Health
 On the Web
Communication Models.
Communication as Action: Message Transfer
Communication as Interaction: Message Exchange
Communication as Transaction: Message Creation
Communication Characteristics.
Communication Is Inescapable
Communication Is Irreversible
Communication Is Complicated
Communication Emphasizes Content and Relationships
Communication Is Governed By Rules
Communication Principles for a Lifetime.
Principle One: Be Aware of Your Communication with Yourself and Others
Principle Two; Effectively Use and Interpret Verbal Messages
Principle Three: Effectively Use and Interpret Nonverbal Messages
Principle Four: Listen and Respond Thoughtfully to Others
Principle Five: Appropriately Adapt Messages to Others
 Diversity and Communication: Principles for a Lifetime: Principles for All Cultures
Communicating with Others: Three Situations.
Impersonal Communication
Group Communication
Presentational Communication
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
2. Self-Awareness and Communication.
Self-Awareness: How Well Do You Know Yourself?
Self-Concept: Who Are You?
Self-Concept Components
One or Many Selves?
How the Self-Concept Develops
 Technology and Communication: Exploring Self-Concept through Computer-Mediated Communication
 Ethics and Communication: Cyber Selves
Self-Esteem: What Is Your Value?
 Diversity and Communication: Self-Esteem and Ethnicity
Communication and the Enhancement of Self-Esteem.
Engage in Positive Self-Talk
Visualize
Reframe
Develop Honest Relationships
Surround Yourself with Positive people
Lose Your Baggage
The Perception Process.
Stage One: Attention and Selection
Stage Two: Organization
Stage Three: Interpretation
Communication and the Enhancement of Perceptual Accuracy.
Increase Your Awareness
Avoid Stereotypes
Check Your Perceptions
 On the Web
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
3. Understanding Verbal Messages.
Why Focus on Language?
The Nature of Language.
People Use Words as Symbols
People Attach Meaning to Words
People Create Denotative and Connotative Meanings for Words
People Convey Concrete and Abstract Meanings through Words
Meanings Are Culture Bound
Meanings Are Context Bound
 Diversity and Communication: Words across the Country
The Power of Words.
The Power to Create and Label Experience
The Power to Impact Thoughts and Actions
The Power to Shape and Reflect Culture
The Power to Make and Break Relationships
 Technology and Communication: Minding Your Manners, Even on the Net.
Confronting Bias in Language
Biased Language: Race, Ethnicity, Nationality, and Religion
Biased Language: Gender and Sexual Orientation
Biased Language: Age, Class, and Ability
 On the Web
Using Words to Establish Supportive Relationships.
Describe Your Own Feelings Rather Than Evaluate Others
Solve Problems Rather Than Control Others
Be Genuine Rather Than Manipulative
Empathize Rather Than Remain Detached from Others
Be Flexible Rather Than Rigid toward Others
Present Yourself as Equal Rather Than Superior
Avoid Gunny-Sacking
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
4. Understanding Nonverbal Messages.
Why Focus on Nonverbal Communication?
Nonverbal Messages Communicate Feelings and Attitudes
Nonverbal Messages Are More Believable that Verbal
Nonverbal Messages Are Critical to Successful Relationships
Nonverbal Messages Serve Various Functions for Verbal Messages
 Technology and Communication: Conveying Emotions Online
The Nature of Nonverbal Communication.
The Culture-Bound Nature of Nonverbal Communication.
The Rule-Governed Nature of Nonverbal Communication
The Ambiguous Nature of Nonverbal Communication
The Continuous Nature of Nonverbal Communication
The Nonlinguistic Nature of Nonverbal Communication
The Multichanneled Nature of Nonverbal Communication
Codes of Nonverbal Communication.
Appearance
Body Movement, Gestures, and Posture
Eye Contact
Facial Expressions
Touch
The Voice
Environment, Space and Territory
 Ethics and Communication: Lie Detectors
 On the Web
 Diversity and Communication: Cultural Meanings of Silence
How to Interpret Nonverbal Cues More Accurately.
Immediacy
Arousal
Dominance
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
5. Listening and Responding.
How We Listen.
Selecting
Attending
Understanding
Remembering
Responding
Listening Styles
People-Oriented Listening Style
Action-Oriented Listening Style
Content-Oriented Listeners
Time-Oriented Listeners
Adapting to Your Listening Style
 Diversity and Communication: East and West Listening Styles
Listening Barriers.
Self-Barriers
Information-Processing Barriers
Context Barriers
Improving Your Listening Skills.
Stop: Turn Off Competing Messages
Look: Listen with Your Eyes
Listen: Understand Both Details and major Ideas
 Diversity and Communication: Who Are Better Listeners, Men or Women?
Responding Skills.
Be Descriptive
Be Timely
Be Brief
Be Useful
Responding with Empathy.
Understand Your Partner’s Feelings
Ask Appropriate Questions
Paraphrase Message Content
Paraphrase Emotions
 Ethics and Communication: Honest Listening
 Technology and Communication: Can Computers Listen Empathically?
 On the Web
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
6. Adapting to Others: Bridging Culture and Gender Differences.
Ethically Adapt Your Communication to Others
Culture and Communication.
Defining Culture
Cultural Contexts
Cultural Values
Decentralized and Centralized Approaches to Power and Cultural Values
 Diversity and Communication: Diversity Almanac
 Technology and Communication: Adapting to Cultural Differences When Communicating Virtually
 On the Web
Gender and Communication.
The Importance of Gender in Culture
Why Women and Men Communicate Versus How
Barriers to Bridging Differences and Adapting to Others.
Assuming Superiority
Assuming Similarity
Assuming Differences
Stereotyping and Prejudice
Different Communication Codes
 Ethics and Communication: Stereotyping Others
Adapting to Others Who Are Different from You.
Seek Information
Listen and Ask Questions
Tolerate Ambiguity
Develop Mindfulness
Become Other-Oriented
Adapt to Others
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
II. INTERPERSONAL COMMUNICATION.
7. Understanding Interpersonal Communication.
What Is Interpersonal Communication?
Interpersonal Communication Involves Quality
Interpersonal Communication Involves Mutual Influence
Interpersonal Communication Helps manage Relationships
Initiating Relationships
Interpersonal Attraction: Why We Like Whom We Like
Communicating Our Attraction
Getting That First Conversation Going
 Ethics and Communication: The Harmless Crush?
 Diversity and Communication: What Attracts You?
 On the Web
 Technology and Communication: Gender and Online Communication
Maintaining Relationships
Self-Disclosure: Revealing Yourself to Others
Two Models of Self-Disclosure
Expressing Emotions
 On the Web
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
8. Enhancing Relationships.
The Importance of Friendship
Communication Principles for a Lifetime: Enhancing Friendships
The Importance of Family
Communication Principles for a Lifetime: Enhancing Family Relationships
The Importance of Colleagues
Communication Principles for a Lifetime: Enhancing Workplace Relationships
Stages of Relationship Development
Relational Escalation
Relational De-Escalation
 Ethics and Communication: Making Breaking Up Easier to Do?
Managing Interpersonal Conflict
A World of Conflict
How Conflict Functions in Relationships
Styles of Managing Conflict
Conflict Management Skills
 Technology and Communication: Cheating in Cyberspace
 Diversity and Communication: Conflict and Culture
 On the Web
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
III. COMMUNICATING IN GROUPS AND TEAMS.
9. Understanding Group and Team Performance.
Groups and Teams Defined.
Communicating in Small Groups
Communicating in Teams
 On the Web
 Ethics and Communication: Ethically Achieving a Team Goal
Understanding Types of Groups and Teams.
Primary Groups
Study Groups
Therapy Groups
Problem-Solving Groups
Focus Groups
Social Groups
 Technology and Communication: Does Virtual Group Communication Improve Decision Making?
Understanding Group and Team Dynamics.
Roles
Rules
Norms
Status
Power
Cohesiveness
Communication Interaction Patterns
Understanding Group and Team Phases of Development.
Orientation
Conflict
Emergence
Reinforcement
The Process Nature of Group Phases
 On the Web
 Diversity and Communication: The Impact of Individualism and Collectivism on Groups and Teams
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
10. Enhancing Group and Team Performance.
What Effective Group Members Do.
Identify and Implement Key Functions to Achieve Results
Identify and Clear, Elevating Goal
Gather and Use Information Effectively
Develop a Results-Driven Structure
Develop Options
Evaluate Ideas
Develop Sensitivity toward Others
When Not to Work in Groups
Structuring Group and Team Problem Solving.
Step 1: Identify and Define the Problem
Step 2: Analyze the Problem
Step 3: Generate Creative Solutions
Step 4: Select the Best Solution
Step 5: Take Action
 Technology and Communication: Brainstorming
 Ethics and Communication: Managing Conflict in Groups and Teams
Enhancing Team Leadership.
Trait Approach
Functional Approach
Styles Approach
Situational Approach
Transformational Leadership
 Diversity and Communication: Differences in Use of Time in Groups and Teams
Enhancing Group and Team Meetings.
Manage Meeting Structure
Manage Meeting Interaction
 On the Web
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
IV. PRESENTATIONAL SPEAKING.
11. Developing Your Presentation.
An Overview of the Presentational Speaking Process.
 Developing Your Presentation Step by Step: Consider Your Audience
Understanding Speaker Anxiety.
Managing Speaker Anxiety.
Know How to Develop a Presentation
Be Prepared
Focus on Your Audience
Focus on Your Message
Give Yourself a Mental Pep Talk
Use Deep-Breathing Techniques
Take Advantage of Opportunities to Speak
Seek Available Professional Help
Selecting and Narrowing Your Topic.
Who Is the Audience?
What Is the Occasion?
What Are My Interests and Experiences?
Silent Brainstorming
Scanning Web Directories and Web Pages
Listening and Reading for Topic Ideas
 On the Web
 Developing Your Presentation Step by Step: Select and Narrow Your Topic
Identifying Your Purpose.
General Purpose
Specific Purpose
Developing Your Central Idea.
Audience Centered
A Single Topic
A Compete Declarative Sentence
Direct, Specific Language
 Developing Your Presentation Step by Step: Determine Your Purpose
 Developing Your Presentation Step by Step: Develop Your Central Idea
Generating Main Ideas.
Does the Central Idea Have Logical Divisions?
Can You Think of Several Reasons the Central Idea Is True?
Can You Support the Central Idea with a Series of Steps or a Chronological Sequence?
 Developing Your Presentation Step by Step: Determine Your Main Ideas
Gathering Supporting Material.
Sources of Supporting Material
Types of Supporting Material
Acknowledgement of Supporting Material
 Technology and Communication: A New Kind of Search Engine
 Ethics and Communication: The Question of Speechwriting
 Developing Your Presentation Step by Step: Gather Supporting Material
 Diversity and Communication: Adapting to Diverse Audiences
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
12. Organizing and Outlining Your Presentation.
Organizing Your Main Ideas.
Organizing Ideas Chronologically
Organizing Ideas Topically
Organizing Ideas Spatially
Organizing Ideas to Show Cause and Effect
Organizing Ideas by Problem and Solution
Organizing Your Supporting Material.
 Diversity and Communication: Acknowledging Cultural Differences in Organizing Messages
 Developing Your Presentation Step by Step: Organize Your Speech
Organizing Your Presentation for the Ears of Others.
Previews
Verbal and Nonverbal Transitions
Summaries
 Ethics and Communication: The Ethics of Primacy and Recency
Introducing and Concluding Your Presentation.
Introductions
Conclusions
 On the Web
Outlining Your Presentation.
Preparation Outline
Delivery Outline
 Technology and Communication: Using Outlining Software
 A Sample Preparation Outline
 A Sample Delivery Outline
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
13. Delivering Your Presentation.
Methods of Delivery.
Manuscript Speaking
Memorized Speaking
Impromptu Speaking
Extemporaneous Speaking
Effective Verbal Delivery.
Using Words Well
Creating Memorable Word Structures
Effective Nonverbal Delivery.
Eye Contact
Physical Delivery
Facial Expression
Vocal Delivery
Appearance
 Diversity and Communication: The Academic Quarter
 On the Web:
 Developing Your Presentation Step by Step: Rehearse Your Presentation
 Technology and Communication: Rehearsing on Videotape
Effective Presentation Aids.
Types of Presentation Aids
Computer-Generated Presentation Aids
Guidelines for Preparing Presentation Aids
Guidelines for Using Presentation Aids
 Ethics and Communication: Profanity in an Audio Presentation Aid
Some Final Tips for Rehearsing and Delivering Your Presentation.
 Developing Your Presentation Step by Step: Deliver Your Presentation
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
14. Speaking to Inform.
Types of Informative Presentations.
Presentations about Objects
Presentations about Procedures
Presentations about People
Presentations about Events
Presentations about Ideas
 Ethics and Communication: Confidential or Potentially Subversive Information
Strategies for Organizing Your Informative Presentation
Organizing Presentations about Objects
Organizing Presentations about Procedures
Organizing Presentations about People
Organizing Presentations about Events
Organizing Presentations about Ideas
Strategies for Making Your Informative Presentation Clear.
Simplify Ideas
Pace Your Information Flow
Relate New Information to Old
 Diversity and Communication: Using an Interpreter
Strategies for Making Your Informative Speech Interesting.
Relate to Your Listener’s Interests
Use Attention-Catching Supporting Material
Establish a Motive for Your Audience to Listen to You
Use Word Pictures
Creat Intersting Presentation Aids
Use Humor
 On the Web
 Technology and Communication: Using an Electronic Thesaurus
Strategies for Making Your Presentation Memorable.
Build in Redundancy
Use Adult Learning Principles
Reinforce Key Ideas Verbally
Reinforce Key Ideas Nonverbally
 Sample Informative Presentation: “Who Could Ask for Anything More?”
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
15. Speaking to Persuade.
Persuasion Defined.
 Ethics and Communication: Hidden Agendas
Motivating Your Audience: The Psychology of Persuasion.
Motivating with Dissonance
Motivating with Needs
Motivating with Fear Appeals
Motivating wit Positive Appeals
Selecting and Narrowing Your Persuasive Topic.
Identifying Your Persuasive Purpose.
Developing Your Central Idea as a Persuasive Proposition.
Propositions of Fact
Propositions of Value
Propositions of Policy
Supporting Your Presentation with Credibility, Logic, and Emotion: Strategies for Persuading Your Audience.
Ethos: Establishing Your Credibility
Logos: Using Evidence and Reasoning
Pathos: Using Emotion
 Diversity and Communication: “Elementary Reasoning, My Dear Watson”.
Organizing Your Persuasive Message
Problem and Solution
Cause and Effect
Refutation
The Motivate Sequence
 Technology and Communication: The Motivated Sequence in Television Advertising
How to Adapt Ideas to People and People to Ideas.
The Receptive Audience
The Neutral Audience
The Unreceptive Audience
 A Sample Persuasive Presentation: Cruisin’ Out of Control
Summary
Principles for a Lifetime: Enhancing Your Skills
Discussion and Review
Putting Principles into Practice
Appendix A. Interviewing.
The Nature and Types of Interviews
Information-Gathering Interview
Appraisal Interview
Problem-Solving Interview
Persuasion Interview
Job Interview
Interview Structure
The Opening
The Body: Asking Questions
Questioning Sequences
The Conclusion
How to Be Interviewed for a Job
Be Aware of Your Skill and Abilities
Prepare Your Resumé
 Technology and Communication: Tips for E-Resumés
Identify the Needs of Your Employer
Listen, Respond, and Ask Appropriate Questions
Follow Up after the Interview
How to Be Interviewed for an Information-Gathering Interview
Prepare for the Interview
Listen Effectively
Respond Appropriately
 On the Web
The Responsibilities of the Interviewer
Be Aware of Biases and Prejudices
Adapt to an Interviewee’s behavior
Deal Wisely with Sensitive Content
Listen Effectively
Record Information
Ask Appropriate Questions
Summary
Principles for a Lifetime: Enhancing Your Skills
Appendix B: Communication and Technology.
Technology and Interpersonal Communication
An Impersonal Technological Innovation
The Role of Technology in Relationship Initiation
The Role of Technology in Relationship Maintenance
Technology and Group Communication
The Technological Formation of Small Groups
Teleconferencing
The Effects of Technology on Group Interaction
Source Material for Presentations
Technological Innovations and Presentation Aids
Technology and Enhanced Speech Delivery
Summary
Principles for a Lifetime: Enhancing Your Skills
Appendix C. Sample Speeches for Discussion and Evaluation.
- Be aware of your communication with yourself and others.
- Effectively use and interpret verbal messages.
- Effectively use and interpret nonverbal messages.
- Listen and respond thoughtfully to others.
- Appropriately adapt messages to others.
Communication: Principles for a Lifetime (with MySpeechLab), 3/E
Beebe, Beebe & Ivy
© 2007 | Allyn & Bacon | Paper Package; 512 pages | Instock
ISBN-10: 0205508936 | ISBN-13: 9780205508938
Brief Description | Buy from myPearsonStore
Communication helps students see the relationships among the concepts, skills, theories, and contexts of communication by anchoring all discussion around five fundamental communication principles.
Written by experienced and highly regarded textbook authors and teachers, Communication: Principles for a Lifetime provides students with all the theory and skills necessary in the introductory course—in a manner that will help them to apply what they learn throughout their lives. Understanding that the challenge in any basic communication course is teaching students the myriad of skills, principles, and theories without overwhelming them, Beebe/Beebe/Ivy emphasize five key principles of communication throughout their book:
~ Cherie Cannon, Miami-Dade College
Communication: Principles for a Lifetime, 3/e helps students see the relationships among various facets of communication by anchoring all discussion around five fundamental principles. Understanding that the challenge in any basic communication course is teaching students the myriad of skills, principles, and theories without overwhelming them, Beebe/Beebe/Ivy emphasize the following five key principles of communication throughout their book:
- • Be aware of your communication with yourself and others.
• Effectively use and interpret verbal messages.
• Effectively use and interpret nonverbal messages.
• Listen and respond thoughtfully to others.
• Appropriately adapt messages to others.
New To This Edition
- • A new emphasis on communication skills is linked with the trademark communication principles theme in the new end-of-chapter feature called “Principles for a Lifetime: Enhancing Your Skills.” A related figure, the Principles Pentagon, inside the front cover reinforces the theme.
• New and expanded coverage of technology and communication throughout looks at ways technology influences the way we communicate with others. Also, a new appendix features a discussion of mediated communication.
• A new emphasis on ethical communication includes expanded coverage in Chapter 6 and a newly revised interactive ethics feature, “Ethics and Communication.” This feature allows students to consider ethical scenarios and answer questions that reveal their own ethical views.
• A new feature in the Presentational Speaking section, “Developing Your Presentation Step by Step,” illustrates one student’s path through speech creation and delivery.
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ISBN-10: 0205673090 | ISBN-13: 9780205673094
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Pearson
© 2009 | Allyn & Bacon | Access Code Card | Estimated Availability: 11/15/2008
ISBN-10: 0205696112 | ISBN-13: 9780205696116
URL: http://www.myspeechlab.com - MySpeechLab CourseCompass with E-Book Student Access Code Card for Communication (standalone), 3/E
Beebe
© 2008 | Allyn & Bacon | Access Code Card | Estimated Availability: 11/15/2008
ISBN-10: 020569893X | ISBN-13: 9780205698936 - MySpeechLab with E-Book Student Access Code Card for Communication (standalone), 3/E
Beebe, Beebe & Ivy
© 2008 | Allyn & Bacon | Access Code Card | Estimated Availability: 11/15/2008
ISBN-10: 0205701620 | ISBN-13: 9780205701629 - MySpeechLab with ebook Student Access Code Card (for valuepacks)
Allyn & Bacon
© 2009 | Allyn & Bacon | Access Code Card | Estimated Availability: 10/15/2008
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- Be aware of your communication with yourself and others.
- Effectively use and interpret verbal messages.
- Effectively use and interpret nonverbal messages.
- Listen and respond thoughtfully to others.
- Appropriately adapt messages to others.
Communication: Principles for a Lifetime (Book alone), 3/E
Beebe, Beebe & Ivy
© 2007 | Allyn & Bacon | Paper; 512 pages | Out of Stock
ISBN-10: 0205467024 | ISBN-13: 9780205467020
Brief Description
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© 2007 | Allyn & Bacon | Paper Package; 544 pages | Instock
ISBN-10: 0205500250 | ISBN-13: 9780205500253
Brief Description | Buy from myPearsonStore
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Pearson
© 2007 | Allyn & Bacon | Website | Instock
ISBN-10: 0205543340 | ISBN-13: 9780205543342
URL: http://www.myspeechlab.com
Brief Description
Communication helps students see the relationships among the concepts, skills, theories, and contexts of communication by anchoring all discussion around five fundamental communication principles.
Written by experienced and highly regarded textbook authors and teachers, Communication: Principles for a Lifetime provides students with all the theory and skills necessary in the introductory course–in a manner that will help them to apply what they learn throughout their lives. Understanding that the challenge in any basic communication course is teaching students the myriad of skills, principles, and theories without overwhelming them, Beebe/Beebe/Ivy emphasize five key principles of communication throughout their book:
This brief, skills-oriented and highly interactive introduction to public speaking emphasizes the latest research methods, as well as critical thinking and listening skills.
This popular public speaking text is a concise, yet comprehensive exploration of the basic principles of public speaking, focusing on the essentials that a beginning student needs to know to prepare and deliver a speech. A clear link between theory and practice, as well as numerous critical thinking questions and scenarios, helps students develop the skills they need to become more critical public speakers and listeners. Briefer than many mainstream public speaking texts, The Essential Elements of Public Speaking helps students master key skills as quickly and efficiently as possible.
A new, contemporary design and streamlined pedagogy in this edition enhance the straightforward explanation of basic public speaking principles and allows students to find essential information more easily.
This brief, skills-focused, and highly interactive presentation of public speaking emphasizes the newest research methods and critical listening and thinking.
The Essential Elements of Public Speaking is a concise exploration of the ins and outs of public speaking and makes a clear link between theory and practice–all in only twelve chapters.
Essentials of Human Communication fills the need for a brief, interesting, but serious text that places a strong focus on skill development. In-text features and the text itself highlight the application of human communication skills to the real world and to the workplace. This top-selling text presents the fundamental skills of interpersonal, small group, and public communication, emphasizing the areas of human communication skills, cultural awareness, listening, critical thinking, ethics, power and empowerment, media literacy, and computer-mediated communication.
Everyday Public Speaking will prepare students for the speaking events they are likely to encounter now and in the future and empower them to present themselves and their ideas credibly, confidently, and ethically.
Students learn the fundamentals of speaking, how to build a presentation, and how to present to different types of audiences. The focus is on learning how to tailor their messages to a specific audience based on the different needs of three audience types: positive, neutral, or hostile. Speaking examples, many illustrated by video clips, illustrate the concepts.
Human Communication: The Basic Course surveys the broad field of human communication, giving attention to theory, research, and skill development.
This text provides an in-depth look at the concepts and principles that comprise all forms of human communication. With an emphasis on public speaking, interpersonal communication, and small group communication, the text also explores key issues and topics in organizational communication and the mass media. A separate pamphlet, “Interviewing and Human Communication” (available packaged with the text for no additional charge), covers the principles and skills of informative and employment interviews. Designed to allow flexibility in teaching approaches, Human Communication: The Basic Course offers instructors a wide range of topics to discuss and apply to real-world experiences.
MySpeechLab is a state-of-the-art interactive and instructive solution for introductory public speaking and communication courses, designed to be used as a supplement to a traditional lecture course, or to completely administer an online course. MySpeechLab gives you and your students access to a wealth of resources all geared to meet the individual teaching and learning needs of every instructor and every student. Combining an E-book, multimedia, video clips, activities, speech preparation tools, research support, practice tests, and exams, MySpeechLab engages students and prepares them to communicate with confidence.
MySpeechLab is appropriate for use in introductory public speaking and communication courses. Click on "MySpeechLab Series" on the left side of this page for a list of books available with MySpeechLab.
Mastering Public Speaking equips students with a firm grounding in the “hows” and “whys” of public speaking by providing an ideal balance of theory and skills while placing important emphases on critiquing, ethics, and critical thinking.
Written in a casual, lively style and clearly organized, this edition of Mastering Public Speaking builds on its previous success. The Sixth Edition retains its popular and distinctive emphasis on the ethical contract between speaker and listener and on the value of critiquing speeches to improve one's own skills. Students also learn how to think critically as they choose speech topics, conduct research, organize content, select language, manage nervousness, and deliver speeches. The Sixth Edition offers two new features, “Theory into Practice” and “Try This,” that help students understand and apply concepts and strategies of public communication to enhance their speaking competence. Full of student examples from both two- and four-year schools (some of which are included in video f