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Grant Seeking in an Electronic Age (Part of the Allyn & Bacon Series in Technical Communication)
Victoria Mikelonis, University of Minnesota
Signe T. Betsinger, Emeritus, University of Minnesota
Constance E. Kampf, University of Minnesota

ISBN-10: 032116007X
ISBN-13: 9780321160072

Publisher: Longman
Copyright: 2004
Format: Paper; 512 pp
Published: 11/25/2003

Suggested retail price: $75.60
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This guide teaches students and professionals a systematic process for researching, designing, writing, and submitting successful grant-seeking proposals.

Focusing on proposals submitted for government, foundation, and corporation funding, Grant Seeking in an Electronic Age leads the reader through a six-step grant-seeking process, from researching potential funders, to designing, writing and submitting a proposal that follows the funder's guidelines. Grounded in theory, but rooted in successful practice, it teaches students what really works—a third of students who submit proposals based on this text's approach get funded within a year. The text's guided discovery process provides a useful framework for novice writers while its thinking-planning exercises offer useful ways of organizing information and discovering what still need to be researched.

  • Discusses appeals proposal writers can make to reason, to emotion, to the credibility of the writer/organization and demonstrates which combinations of appeals are most effective with different types of funders.
  • Teaches students how to use the resource materials in their public libraries'Foundation Center Collections and government sourcebooks, as well as how to conduct online searches for foundation, corporate, and government funding.
  • A brief primer on project management helps students with the preliminary work necessary to enter information into spreadsheet software, which will then enable them to print out timelines, Gantt charts, and critical path charts and prepare a comprehensive budget.
  • Web discussions (Ch. 5) cover using search engines, expanding and narrowing a search, and using Boolean logic and quotation marks to enhance searches.
  • Reinforcing accountability, it shows students how to create and allocate a budget, how to turn their objectives into measurable outcomes, how to monitor and report on their projects, and how to demonstrate project sustainability (Chs. 10 & 11).
  • Examples provide models of best practices, and exercises, worksheets, and peer evaluation forms to help students at every stage of the grant-seeking process.
  • The Instructor's Manual and Companion Website provide teaching suggestions, answers to the discussion questions, and additional examples for extra practice or quizzes.

Each chapter begins with “Overview” and “Learner Outcomes,” and concludes with “Summary,” and “Writing Assignments.”

Preface.


Introduction.

I. DESCRIBING THE PROBLEM IN CONTEXT.

1. Strategic Planning and Audience Analysis.

What makes your organization unique?

Strategic planning as a tool for audience analysis

2. Writing the Need Statement.

What is a proposal?

Describing problems.

Writing the need statement.

Sample need statement.

Writing your need statement.

3. Researching Your Need Statement on the Web.

Where is statistical data on the Web?

Basic search strategies.

Sample Web searches for statistical data.

II. IDENTIFYING SPONSORS AND FINDING A MATCH.

4. Finding Funding Sources Using Library Resources.

What are the different types of sponsors?

Locating and identifying potential sponsors.

Conducting your own search for sponsors.

How to interpret an RFP/RFA or program announcement.

A note on ethics.

5. Finding Funding Sources on the Web.

How do you search for funding sources online?

Online government websites.

Online foundation Web sites.

Useful databases.

E-mail listservs.

Resources summary.

III. GETTING BUY-IN.

6. Writing the Letter of Intent and Pre-Proposal.

Where do you find additional information about sponsors?

Making initial contact with sponsors.

Gathering information on small and medium-size sponsors.

The letter of intent.

The pre-proposal.

7. Advance Planning.

What is strategic organizational communication?

The proposal development team.

The need for advance planning.

IV. DESIGNING, WRITING AND REVISING THE PROPOSAL.

8. Drafting the Proposal Narrative.

What are the sections in a proposal?

Proposal logic.

Writing the project description.

Describing the solution to the problem.

Exercise on goals, objectives, and tasks.

Pearson Higher Education offers special pricing when you choose to package your text with other student resources. If you're interested in creating a cost-saving package for your students, contact your Pearson Higher Education representative for pricing and ordering information.

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