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Allyn & Bacon

Communication, Film & Theatre

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Communication: Principles for a Lifetime (with Interactive Companion PIN)
Steven A. BeebeTexas State University - San Marcos
Susan J. BeebeTexas State University - San Marcos
Diana K. IvyTexas A&M University - Corpus Christi

ISBN-10: 0205322875
ISBN-13:  9780205322879

Publisher:  Allyn & Bacon
Copyright:  2001
Format:  Paper; 496 pp
Published:  09/28/2000
New edition available
  This item has been replaced by Communication: Principles for a Lifetime, 4/E.



Communication helps students see the relationships among the concepts, skills, theories, and contexts of communication by anchoring all discussion around five fundamental principles.

  • Written by experienced and highly regarded textbook authors and teachers, Communication: Principles for a Lifetime provides students with all the theory and skills necessary in the introductory course — in a manner that will help them to apply what they learn throughout their lives. Understanding that the challenge in any basic communication course is teaching students the myriad of skills, principles, and theories without overwhelming them, Beebe/Beebe/Ivy emphasize five key principles of communication throughout their book:
  • Be aware of your communication with yourself and others.
  • Effectively use and understand verbal messages.
  • Effectively use and understand nonverbal messages.
  • Listen and respond thoughtfully to others.
  • Appropriately adapt messages to others.

Providing both comprehensive and cutting-edge content about communication organized around these five themes, Beebe/Beebe/Ivy cover all of the topics expected in the basic course in a manner that will help both instructors and their students organize the extensive range of material typically covered in the introductory course. With Communication, long after students have forgotten the lists of terms and definitions typically emphasized in this course, they will remember that all of communication revolves around these five basic principles.

  • A five-sided model — introduced in Chapter 1 and appearing in the margins throughout the book — visually illustrates and helps students see how text material relates to the five communication principles.
  • A “Developing Your Skills: Putting Principles Into Practice” box in every chapter builds upon the principles theme and includes skill-building activities linked to chapter material.
  • “Ethical Probe” boxes, sprinkled throughout the chapters, emphasize ethical principles and explore ethical issues.
  • A “Technology and Communication” box in every chapter presents new, cutting-edge information about the increasingly important role of communication in society.
  • An “On the Web” box in every chapter points to websites on which students can find Internet information to enrich their study of communication.
  • A “Diversity and Communication” box in every chapter helps students see the importance of diversity in communication.
  • Discussion of group communication helps students apply principles and skills to the contemporary context of teams and teamwork, not often found in competing books, and better prepares them for working in groups and teams throughout their lives.
  • Pedagogy includes:
    • Learning objectives and chapter outlines

    • Boldface terms and marginal glossary

    • Selected poems and stories

    • Photographs and diagrams

    • Cartoons (one or two per chapter)

    • Chapter-end text summary

    • Chapter-end summary “Principles for a Lifetime” organized around the five principles (Chs. 7-15)

    • Chapter-end questions for discussion and review

    • Chapter-end activities to develop skills and apply principles

    • Glossary terms alphabetized at the end of the book

All chapters conclude with “Summary.”

I.PRINCIPLES OF COMMUNICATION.

1.Foundations of Human Communication.

Communication Defined.

Effective Communication.

Why Study Communication?

Communication Models.

Communication Characteristics.

Communication Principles for a Lifetime.

Communicating with Others: Three Situations.

2.Self-Awareness and Communication.

Self-Concept: Who Are You?

Self-Esteem: What Is Your Value?

Communication and the Enhancement of Self-Esteem.

The Perception Process.

Communication and the Enhancement of Perceptual Accuracy.

3.Understanding Verbal Messages.

Why Focus on Language?

The Nature of Language.

The Power of Words.

Confronting Bias in Language.

Using Words to Establish Supportive Relationships.

4.Understanding Nonverbal Messages.

Why Focus on Nonverbal Communication?

The Nature of Nonverbal Communication.

Codes of Nonverbal Communication.

How to Interpret Nonverbal Cues More Accurately.

5.Listening and Responding.

The Principle of Listening and Responding.

How We Listen.

Listening Goals.

Listening Barriers.

Listening Skills.

Responding Skills.

Responding with Empathy.

6.Adapting to Others: Bridging Culture and Gender Differences.

Culture and Communication.

Gender and Communication.

Barriers to Bridging Differences and Adapting to Others.

Adapting to Others Who Are Different from You.

II.INTERPERSONAL COMMUNICATION.

7.Understanding Interpersonal Communication.

What Is Interpersonal Communication?

Stages of Relationship Development.

Initiating Relationships.

8.Enhancing Relationships.

The Importance of Friendship.

The Importance of Family.

The Importance of Colleagues.

Maintaining Relationships through Interpersonal Communication.

Managing Conflict.

III. COMMUNICATING IN GROUPS AND TEAMS.

9.Understanding Group and Team Performance.

Groups and Teams Defined.

Understanding Types of Groups.

Understanding Group Dynamics.

Understanding Group and Team Phases of Development.

Understanding Diversity in Groups and Teams: Adapting to Differences.

10.Enhancing Group and Team Performance.

What Effective Group Members Do.

Structuring Group and Team Problem Solving.

Enhancing Team Leadership.

Enhancing Group and Team Meetings.

IV.PUBLIC SPEAKING.

11.Developing Your Speech.

An Overview of the Public Speaking Process.

Understanding Speaker Anxiety.

Managing Speaker Anxiety.

Selecting and Narrowing Your Topic.

Identifying Your Purpose.

Developing Your Central Idea.

Generating Main Ideas.

Gathering Supporting Material.

12.Organizing and Outlining Your Speech.

Organizing Your Main Ideas.

Organizing Your Supporting Material.

Organizing Your Speech for the Ears of Others.

Introducing and Concluding Your Speech.

Outlining Your Speech.

13.Presenting Your Speech.

Methods of Speech Delivery.

Effective Verbal Delivery.

Effective Nonverbal Delivery.

Effective Visual Aids.

Some Final Tips for Rehearsing and Delivering Your Speech.

14.Speaking to Inform.

Types of Informative Speaking.

Strategies for Making Your Informative Speech Clear.

Strategies for Making Your Informative Speech Interesting.

Strategies for Making Your Informative Speech Memorable.

15.Persuading Others.

Persuasion Defined.

Motivating Your Audience.

Selecting and Narrowing Your Persuasive Speech Topic.

Organizing Your Persuasive Messages.

Strategies for Persuading Your Audience.

How to Adjust Ideas to People and People to Ideas.

Appendix A: Interviewing.

The Nature and Types of Interviews.

How to Be Interviewed for a Job.

How to Interview Others for a Job.

Appendix B: Communication and Technology.

Technology and Interpersonal Communication.

Technology and Group Communication.

Technology and Public Communication.

Appendix C: Sample Speeches for Discussion and Analysis.

Sample Informative Speech.

Sample Persuasive Speech.

Notes.

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