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Marketing

At Pearson, we are pleased to present the most creative, easy-to-use, well-integrated teaching and learning tools available for your courses. Browse our catalog to find the perfect solution for your class.


In the Spotlight

  • Say and ldquo;Yes and rdquo; to Cialdini, <em>Influence: Science and Practice</em> 5/e

    What causes one person to say “yes” to another? How does one person prompt another to say “yes”? Using psychological research and years of practical experience—best selling author Robert Cialdini—explores these questions in this best-selling book.



    • eLearning and Assessment Solutions

  • MyMarketingLab

    Proven Results.
    Engaging Experiences.
    A Trusted Partnership.

    Pearson’s MyMarketingLab has everything you need to provide students with more moments of true understanding—the kind of moments where everything just…clicks. And, by complimenting your teaching with our engaging technology and content, you can be confident your students will achieve that moment—the moment you know—leading to better overall results in the classroom.

    Discover more.


  • Interpretive Simulation

    When you adopt a Prentice Hall textbook with an Interpretive simulation, your students will save $10 on the price of the simulation. Each new textbook purchased will contain a access code that can be redeemed when registering for the simulation online from Interpretive. To ensure your students receive textbooks that contain access coupons, make sure your bookstore orders the appropriate value-package ISBN. Your local Prentice Hall representative will be happy to assist you.